The Struggle to Scale
Every agency dreams of scaling revenue without scaling costs, but for one fast-growing insurance agency, that dream felt out of reach.
Like many in the industry, they were stuck in a cycle of:
❌ Overpaying for real-time leads that didn’t convert
❌ Struggling with inconsistent lead flow
❌ Wasting time on unqualified prospects
They knew they needed a smarter way to generate sales—and that’s when they discovered Sense-Leads. Within just six months, this agency 10X’d their sales volume while cutting customer acquisition costs nearly in half.
Here’s how they did it.
Step 1: Breaking Free from Overpriced, Oversaturated Leads
Before working with Sense-Leads, the agency was paying $25-$75 per lead from traditional vendors. But here’s the catch—those leads were often resold multiple times.
The problem? Their agents were competing with 5-7 other agencies for the same lead. Every call was a battle.
With Sense-Leads, they shifted to bulk aged leads, instantly cutting their cost per lead down to as low as $1.00 per lead—a massive cost reduction without sacrificing lead quality.
Step 2: Flooding the Pipeline with High-Volume, High-Intent Prospects
With lower costs and higher volume, the agency went from working with a few hundred leads per month to having thousands of leads in their pipeline.
🔹 More leads = more opportunities
🔹 More opportunities = more conversations
🔹 More conversations = more closed deals
Instead of spending hours chasing “fresh” leads that went nowhere, their sales team could now focus on reaching out to the right people, at the right time, with the right offer.
Result? Within 30 days, their sales team’s calendar was packed with appointments.
Step 3: Implementing a Multi-Touch, Multi-Channel Strategy
The agency knew that buying bulk leads wasn’t enough—how they worked the leads would make or break their results.
Here’s the system they put in place:
📞 Day 1: Call the lead within the first hour of purchase
📲 Day 2: Follow up with an SMS
📧 Day 3: Send a personalized email introducing their offer
🔁 Day 5-10: Continue outreach using automated email + SMS sequences
📆 Ongoing: Retargeting ads on Facebook & Google for unresponsive leads
The result? Response rates doubled, and their team started booking 3-5X more appointments than before.
Step 4: Using Data Insights to Improve Conversions
Another game-changer? Tracking lead performance and adjusting their strategy in real time.
Instead of blindly working every lead the same way, they:
✔️ Segmented leads based on demographics & past behavior
✔️ Prioritized high-intent leads for faster follow-ups
✔️ Tightened scripts and messaging based on response rates
By analyzing what worked and adjusting on the fly, they shortened their sales cycle from 30+ days to just 10-15 days for most deals.
Step 5: 10X Growth – What Success Looks Like
In just six months of using Sense-Leads, this agency saw:
📈 10X increase in sales volume
💰 48% decrease in customer acquisition cost
📆 Consistently booked pipeline, weeks in advance
🎯 Higher close rates with a lower cost per acquisition
🔥 The bottom line? They scaled faster, spent less, and made more—without hiring extra staff or doubling their ad budget.
Conclusion: Your Growth Playbook Starts Here
This agency’s success wasn’t magic—it was a smart strategy fueled by the right leads.
If your sales team is stuck in the same high-cost, low-return lead buying cycle, it’s time to rethink your approach.
Ready to scale your sales? Get started with Sense-Leads today and build a high-volume, high-conversion lead pipeline that delivers real results.